BurgHill Valley Golf Club

BurgHill Valley Golf Club

by EGCOA, October 24, 2014

Burghill offers different memberships per age category. This gives the opportunity to become member, also if you have a bit less to spend because of your age (with the assumption that an older person has more to spend than a younger person). This is a way of customizing memberships on customer segments. In this case are the segments based on age. By customizing memberships to customer segments personal needs and wants will be met which increases to chance to sell a membership.

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