Segmenting the “Ballers”
The question of how to attract younger members is one that all clubs have struggled with. Whilst the number of younger players has increased in recent years, getting this transient … Continue reading
Web Design - King Creative
The question of how to attract younger members is one that all clubs have struggled with. Whilst the number of younger players has increased in recent years, getting this transient … Continue reading →
What keeps us happy and healthy as we go through life? If you think it’s fame and money, you’re not alone – but, according to psychiatrist Robert Waldinger, you’re mistaken. … Continue reading →
In this featured GOT VISION Facility John King of the EGCOA speaks to Elliot Hamilton, Chief Executive of Hunley Hotel and Golf Club on the North Yorkshire Coast. From night golf … Continue reading →
NEW2GOLF MONTH/ GOLF AWARENESS MONTH is a fantastic new initiative from Golf Development Wales. GDW was established as a result of Wales’ successful Ryder Cup Bid. It is the development arm … Continue reading →
The good old pyramid of Maslow helps us understand it better. We need “Love/belonging” first, before we need “achievement”. Probably this also counts for golf. People first need … Continue reading →
Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people … Continue reading →